poornima matthanThe role of a CEO is evolving with technologyIt’s a wonder to see how much our world has changed today. The common buzzwords we hear today in corridors, cafes, business centres and…Aug 20, 2020Aug 20, 2020
poornima matthanInfluencer Marketing: The Devil is in the detailsIf you come across an influencer that brings great results to the table , keep working with them. Weave them into your brand philosophy to…Aug 20, 2020Aug 20, 2020
poornima matthanElevator Pitch: What’s your compelling story?One wonders if there is a cookbook for the best elevator pitch but I don’t believe there is. It’s all in our head and its ultimately what…Aug 20, 2020Aug 20, 2020
poornima matthanEmpathy & Leadership: Two Peas in a PodIn today’s day and age, ‘leadership’, the word so oftly quoted, has taken on many hues. Leadership is not always directly related to…Dec 2, 2019Dec 2, 2019
poornima matthanWhat binds India is our diversity not a national languageNowhere in the Constitution does it state Hindi as the national language. It rather accorded Hindi the status of official language along…Oct 7, 2019Oct 7, 2019
poornima matthanThe Indian Economy’s slowdown: A comeback is possible with the right policies and reformsIndia’s GDP is at its lowest in 6 years. The truth is it was in the making for a while but no one spotted the cracks. Yes, there is much…Sep 25, 2019Sep 25, 2019