Prateek – Medium

Prateek

Prateek
in
Express KCS

Packaging artwork and repro agencies’ unique challenges

Every package you see is printed with something — how else does the buyer know what’s in it? It’s the job of specialist packaging agencies…

Feb 22, 2018

Packaging artwork and repro agencies’ unique challenges

Feb 22, 2018

Prateek
in
Express KCS

Is Google Chrome’s Ad Blocker really a threat to publishers?

Publishers have always been concerned about ad blockers (or “ad filters”) because advertising is one of the major sources of their revenue…

Feb 12, 2018

Is Google Chrome’s Ad Blocker really a threat to publishers?

Feb 12, 2018

Prateek
in
Express KCS

What is GDPR and the effects it will have on the creative industry

In May 2018, the General Data Protection Regulation (GDPR) will come into effect, changing the way businesses handle the collection and…

Jan 10, 2018

What is GDPR and the effects it will have on the creative industry

Jan 10, 2018

Prateek
in
Express KCS

The Importance of “Universal Levels of Creativity” in Production

Creative teams receive briefs from a variety of sources every day, and each carries an assumption that it will quickly deliver the desired…

Dec 22, 2017

The Importance of “Universal Levels of Creativity” in Production

Dec 22, 2017

Prateek
in
Express KCS

Should agencies do more to localise content?

The theory has and always will remain true. By providing someone with something relevant and appealing (funny, interesting or useful), you…

Oct 16, 2017

Should agencies do more to localise content?

Oct 16, 2017

Prateek
in
Express KCS

The role of AI in creative industries

Artificial Intelligence (AI) has fast grown to prominence in recent years across the technology sector. Accenture expects the innovation to…

Sep 18, 2017

The role of AI in creative industries

Sep 18, 2017

Prateek
in
Multipotentiality

Do you have ‘Right Mix’ of employees in your organization?

The Forte of Generalists and Specialists

Mar 16, 2017

Do you have ‘Right Mix’ of employees in your organization?

Mar 16, 2017

Prateek
in
Multipotentiality

Multipotentialites: The Impending Time Calls for the Man of the Parts

Multipotentialites is not just a philosophical idea where one expects a person to dig deep inside, but has become the impending need in the…

Mar 16, 2017

Multipotentialites: The Impending Time Calls for the Man of the Parts

Mar 16, 2017

Prateek

Why 2017 will be year to follow interests?

Jan 27, 2017

Why 2017 will be year to follow interests?

Jan 27, 2017

Prateek

Do you have ‘Right Mix’ of employees in your organization?

The Forte of Generalists and Specialists

Nov 14, 2016

Do you have ‘Right Mix’ of employees in your organization?

Nov 14, 2016

Prateek

Prateek

Marketing Manager at Express KCS. #Multispecialist #learner #marketer #strategist #webdeveloper #foodie & #internetjunkie by heart

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