Aug 21, 20205 Techniques You Can Use Today To Improve Your Social Media MarketingAre you one of those entrepreneurs or business owners who prefers self-marketing? If yes, then you are not alone. Many business owners believe they can market their business better than an outside consultant or agency. I won’t try to change your minds either ways. Instead, here are five tips that…Social Media Marketing7 min readSocial Media Marketing7 min read
Aug 8, 2020How I Overcame My Fear To Become An EntrepreneurOne of the fiercest battles an entrepreneur faces is the fight to overcome one’s fears. Except for the very few ‘allegedly’ fearless ones, the majority including many Type-A’s deals with moments of self-doubt, stomach-cramping anxieties and mind-numbing fear, which can be uncharacteristic and confounding. Almost every entrepreneur — aspirational or…Entrepreneurship6 min readEntrepreneurship6 min read
Jul 31, 2020Which Social Platform Is The Best To Win Customers?This is one of the most common questions I am asked by business owners followed by, Why isn’t ‘a Facebook’ or ‘Twitter’ working for me? They heard that social is crucial for business. There’s Facebook, Instagram, Twitter, Snap, Tiktok, LinkedIn, Pinterest and new ones that keep popping up. Someone told…Social Media Marketing2 min readSocial Media Marketing2 min read
Jun 27, 2020Why Your Data Is The Key to Marketing SuccessMarketers abide by the adage ‘Knowledge is Power.’ We obsess on market research, customer surveys & feedbacks, NPS and any available behaviour data that offer a clearer picture of the customer’s perceptions, expectations, and reactions to our brand and marketing touchpoints. The digitalization era has made it possible to dissect…Data Driven Marketing6 min readData Driven Marketing6 min read
May 12, 20205 Marketing Steps to Grow Beyond COVID-192020 ushered in a world transformed into an unrecognizable marketplace filled with uncertainty, confusion and challenges which brutally laid bare the deficiencies in our healthcare, food supply, and manufacturing infrastructures while forcing us to examine our way of life. As a digital marketing consultant, I work with businesses, most of…Economy Post Covid6 min readEconomy Post Covid6 min read
