Bringing Creativity to Life: Creating Bilingual Promotional Videos Showcasing the Versatility of Epoxy”
Creating promotional videos is not an easy task. It requires an in-depth understanding of the client’s business concept, key messages to deliver, and the target audience. As a part of our project, we had the exciting opportunity to create two promotional videos for our client, showcasing the versatility, durability, and antibacterial properties of epoxy.
Our videos were designed to be bilingual, with a duration of 2 minutes and 55 seconds in French and 2 minutes and 35 seconds in English. Our aim was to create videos that not only effectively showcased the client’s business concept, but also inspired viewers to believe in their own dreams. To achieve this goal, we decided to use a combination of live and animated footage, infused with lightness and comedy elements to keep the audience engaged.
The project had a total timeline of 11 weeks, with three distinct phases — pre-production, production, and post-production. Each phase was meticulously planned and executed to ensure a successful outcome. During the pre-production phase, we conceptualized the scripts, storyboards, and visual elements. In the production phase, we shot the live footage, created animations, and edited the videos. Finally, in the post-production phase, we polished the videos with voice-overs and visual enhancements.
Our team took great care to ensure that every aspect of the project was executed to perfection, to deliver high-quality videos that met the client’s expectations. We went above and beyond to ensure that the videos not only showcased the client’s unique business concept, but also highlighted their environmentally friendly approach and expertise in epoxy.
Once the Handoff Package was delivered to the client, containing the completed videos, they were deployed on multiple platforms, including Weebly, Facebook, and YouTube, to reach a wider audience and effectively promote the client’s business.
Overall, this project was an exciting and challenging opportunity for our team. We were able to showcase our skills and creativity while also delivering high-quality videos that met the client’s expectations. It was a great feeling to see our hard work come to fruition, and we are proud of the end result. We hope that our videos inspire viewers to believe in their own dreams and showcase the versatility and durability of epoxy.
