Writing Email? Be Human!

Pawan Kumar
ART + marketing
Published in
1 min readJun 21, 2017

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Most of your emails (boring and impersonal) irritate your recipients.

Let’s face this truth!

A blogger, marketer, freelancer, or a businessman?

Want to make your email more engaging and fun to read?

There’s only one RULE — Your content must be natural and human.

REMEMBER that there is a human on the other side who will be reading your message. Make your language friendly and conversational.

Use the natural words in your message which recipient wants to read. Pay close attention to your words.

Address people by their name. As Dale Carnegie mentioned in his book, “How to Win Friends & Influence People

Remember that a person’s name is to that person the sweetest and most important sound in any language.”

Use a little humour to communicate in a more human way!

“Effective engagement is inspired by the empathy that develops simply by being human.” — Brian Solis

Make it simple. Make it interesting. Make it memorable.

Call to Action!

THANK YOU for reading this story. Like this story? If you like my words, hit the 💙 and share it with someone else!

Want to learn practical (and proven) marketing and writing tips for FREE! and Check out 101 Actionable Email Marketing Tips from Experts

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Pawan Kumar
ART + marketing

Writer. Inbound Marketer. An Ambivert. Featured on Entrepreneur, Jeff Bullas, Addicted 2 Success, & HuffPost. My LInkedIn: https://www.linkedin.com/in/prepawan/