It took off right away, and we’ve already got 1,500 subscribers and a 50%+ open rate each morning.
Our goal is to help busy people read more fiction.
This stems from my own experience. I never read fiction (when I didn’t have to for school) because I never had enough time to invest in a long book. I would have a busy week and then come back and not remember the plot of the book. Short stories turned out to be my solution. I could read one everyday, and if I missed a day it didn’t require work to catch up. Plus, short stories are just amazing.
I’d love to talk to you more about this.