MagnaChain ICO Review
All images are courtesy of MagnaChain.

“MagnaChain is a completely new, built from scratch, public Blockchain and related integration toolset used for distributed application (dApp) development.”
The challenges that game developers face when it comes to creating games for the blockchain are:
- Difficulty in creating games due to the amount of learning to be able to utilize the back-end programs in blockchains.
- Smaller game creators find it hard to get noticed because those who have the easiest access to resources that developers need are big creators. Further, they claim that the marketing aspect of gaming is controlled only by a few. In short the gaming industry has become monopolized.
- Low bandwidth and high expenses are killing independent game developers.
- Data security risks.
For gamers the current issues are:
- Gamers do not own their in-game virtual assets.
- Data security. Players’ personal information is vulnerable to hacks.
- Gamers only have the illusion of owning their virtual assets. They can never realize the real world value of their virtual assets.
- Original gaming content is sadly lacking because only a handful control the gaming industry.
MagnaChain aims to “change the rules of the game” by making it possible for independent game developers to compete on an equal footing with larger gaming outfits. With that vision is to make online gamers’ data more secured. Since gaming is a huge and global industry, thus one of the end results they see is the growth of popularity of blockchain games and development.
Evaluation
- Project Executive
The executive team have a strong leadership experience in various industries such as games licensing and distribution, blockchain, R&D, and engineering to mention a few.

» Hal Bame, the CEO is also sitting in the advisory board of RedPen and Novum Capital’s. He co-founded of SmartChain Media and MatchMe Pte Ltd. He held the Senior Management role at Codemasters and Sony Computer Entertainment’s Europe division.
» Jinsong Zhang, is the Founder and CTO of MagnaChain whose expertise are blockchain technology, software development, and game development. He formerly held several years of management roles at 4399.com, The9 Interactive and Softstar Entertainment.
» Peiji Guo, CMO has over 20 years experience holding top management positions for these multinational companies Blizzard, Take Two, 2K Games.
There are 5 more members holding executive roles and add to that 17 full time engineers who are not showcased on the website.
2. Network & Connections

The advisory board is composed of individuals with diverse talents whose backgrounds are publishing, founding their own startups, serving leadership roles in top tier companies, blockchain, and game development among others.
» Kevin Guo is a founder of a P2P lending platform and angel investor and intellectual property expert who was once a managing partner of a Shanghai based IP law firm.
» Brian D. Evans is one of the top marketing influencers according to Forbes. He is the founder of Influensive who has several years experience in online advertising and helping a number of apps grow their user base.
» Etiënne vantKruys: Founder of Token Research Group, a group that funds blockchain projects.
» Alex Nagayama was formerly the Country Manager of Activision Japan. He is well experienced in marketing, licensing, and the distribution of popular online games.
» Marianne Dansker a Blockchain consultant, entrepreneur, startup consultant within the EU and US who focuses on scaling and business strategy.
» Gabby Dizon Co-Founded Alto.io, a Singapore based game platform. He is also the CEO of Altitude Games who helped pioneer gaming and game development in the Philippines.
» Nicolas Cole is the founder of Digital Press and Top writer at Quora for four times. His works can be read in leading publications such as TIME, Fortune, Forbes, CNBC, and Business Insider.
» Alex Riggs-Miller, the CEO of the world’s first entertainment, crowdfunding, and streaming media service on the blockchai,n SmartChain Media. He held several management roles at Citrix Systems, Microsoft, Apple, Google, Cisco, Hewlett Packard, Goldman Sachs, John Hancock Financial.

» Game Engine Partners
Epic Games is the creator of Fornite and the Unreal Engine. Egretia will the provider of the development engine technology.
» Other partners
Korea Mobile Game Associaton will help to accelerate revenues and increase the user base of both parties.
SmartChainMedia a new streaming video platform and business model for fan based content will provide the video streaming platform.
Monetizr will provide the game reward engine for in-game achievements.
Goldilock will provide a secure storage for digital assets and information of the MagnaChain community of users.
The integration with Alto will enable minting, use, and selling of cryptoitems within the MagnaChain platform.
Token Research Group is a cryptocurrency consultancy firm that provides research, analysis, investment advice, and ICO acceleration.
3. Roadmap

Important Dates
» 2016 — Prototype
» Q2 2017 — add Smart Contract
» Q2 2018 — Testnet (already out)
» Q3 2018 — Open Source & First Gaming DApps
» Q3-Q4 2018 — Mainnet Launch
» Q4 2018 — Initial BizDev & Tech Support Centers Established
» Q4 2018–50+ Games & DApps go live
5. Token Economics
» Total Tokens: 4,000,000,000
» Hardcap: 20 million US$
» Total Tokens Being Sold: 30% of pre-mined tokens
» Allocation
» Team & Advisors: 15%
» Developer / Incentive Programs: 15%
» Marketing & Partnerships: 20%
» Reserves: 20%
These are the only information we have. We are still waiting for MagnChain to release other tokenomics information such as Bonus, Lockup, Vesting, dates and conditions applicable.
Overall Rating
I give this project an overall rating of 6/10 points.
MagnaChain’s strengths are that the vision is strong and the team plus advisors have the right qualifications and length of experience needed to make this project a success also, their mainnet will be soon. Lastly, their choice of partners is strong. They come from diverse sectors in the gaming industry.
For other information we haven’t covered please visit MagnaChain’s links:
» Website: https://magnachain.co
» Telegram: https://t.me/magnachain
» Twitter: https://twitter.com/MagnaChain
» Business Whitepaper: https://magnachain.co/wp-content/uploads/2018/09/MagnaChain_WhitePaper_Latest_En.pdf
» Technical Whitepaper: https://magnachain.co/wp-content/uploads/2018/09/MagnaChain_TechWhitepaper_Latest_En.pdf
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Disclaimer: This review is for information purposes only, not financial advice. Kindly consult experts before parting with your funds.
