Choosing a Keynote Speaker

Choosing a keynote speaker for an event is the most crucial step because it makes or breaks the success of your event or conference. Your speaker will create value for you, by creating the positive buzz you’re looking forward to. The entire tone surrounding your event is set by who you choose for as a keynote speaker.

While choosing a Keynote Speaker, make a note of the following points.

Does your event’s primary objective match with the Keynote Speaker’s Persona?

Your keynote speaker will cast a long lasting effect on your event. Thus, choosing them wisely as per the objective of the event is crucial. If your company event is for senior members only, then choosing a keynote speaker who can address content pertaining to higher management would serve the purpose. If your company event is for your sales team in particular, then choosing a motivational speaker with experience in that segment as a keynote speaker would be a wise idea to help the team feel motivated to work towards their assigned targets.

- Is your audience mentality in sync with the Keynote speaker’s forte?
It’s very important to understand if your keynote speaker’s personality, content and persona matches with the audience of your event. If your organization is filled with youngsters, to address such a crowd you need to look for speakers who are energetic, vibrant, engaging and humorous as well, to keep the participants interested and attentive. The employees will relate and enjoy the power talk with such a speaker rather than those who have a monotonous style of speaking using PowerPoint presentations.

- Choose a Keynote Speaker whose words have changed people’s life

Don’t just choose a keynote speaker or motivational speaker because they call themselves, best motivational speakers in the world or top keynote speakers. Do a background check; look at the kind of reviews they have got, check if their words have impacted anyone positively. Make sure to opt for a speaker who just doesn’t just have fame but has also created an impact through their work.

- Consider the speaker’s experience

The employees these days are very smart and have witty questions and an analytical judgment. If the speaker doesn’t have a proven track record of great work and vast experience then the audience may not be inspired by them as much. If the speaker struggles with any question asked by the participants, then that too will negatively impact the reception of the motivational talk by the speaker.

- A look at the budgets, and Speaker requirements

Budget plays a very important role in finalizing a top keynote speaker. The best keynote speakers are in high demand and thus may have higher rates. Their work, profile and experience justify the rates. Getting the best keynote speaker on board would be totally worth the investment in creating a lasting impact of the session.

It’s most important for a company to pay their keynote speaker fairly. Because his or her words are going to create impact on the company employees, their work and their lives. A well-paid keynote speaker will go out of their way in understanding the crux of the employee issue and shall continue to work with the company in the long run. If your keynote speaker is traveling for your event its important the company takes care of their requirements. Speakers have a hectic travel and jam packed schedule and thus you would also have to ensure the motivational speaker’s date availability.