Projjol Banerjea – Medium

Projjol Banerjea

Projjol Banerjea

Mobile Marketing: Using Data To Mitigate The ‘Spray And Pray’ Approach

Data is the bedrock of today’s businesses. As a mobile data platform for marketers, we deal with/in data on a daily basis, but also…

Nov 29, 2017

Mobile Marketing: Using Data To Mitigate The ‘Spray And Pray’ Approach

Nov 29, 2017

Projjol Banerjea

Data Diary: The Road Ahead

Recently, I was fortunate to spend a few days in New York attending an industry convention that attracted a formidable gathering of leading…

Nov 29, 2017

Data Diary: The Road Ahead

Nov 29, 2017

Projjol Banerjea

#FounderGoals: Build a Global Company in 3 Not-So-Easy Steps

A necessary preface: Not all founders need to (or even should) consider a global presence early in their company’s development. For some…

Nov 1, 2017

#FounderGoals: Build a Global Company in 3 Not-So-Easy Steps

Nov 1, 2017

Projjol Banerjea

Lessons in Entrepreneurship: From Rowing Blades to Violin Bows

Entrepreneurship, though uniquely rewarding in myriad ways, can be equally exhausting both mentally and physically, giving rise to exacting…

Sep 17, 2017

Lessons in Entrepreneurship: From Rowing Blades to Violin Bows

Sep 17, 2017

Projjol Banerjea

The State of Big Data

A 2016 Veritas Global Databerg Survey revealed 52% of all information currently stored and processed by organisations around the world is…

Sep 14, 2017

The State of Big Data

Sep 14, 2017

Projjol Banerjea
in
I. M. H. O.

Startup Recruiting: 3 Lessons Over 4 Years

These are startup recruiting lessons learned (sometimes the hard way) over the past four years while helping grow SponsorPay into one of the top 100 private digital media companies globally. As such, they’re my/our catalog of experiences rather than a rigorous analysis of a large dataset.

Sep 10, 2013

Sep 10, 2013

Projjol Banerjea

Projjol Banerjea

Founder/CPO @zeotap. Co-founder/Advisor @nuawoman. Building a big data business. Fighting a perennial battle against a receding hairline & advancing waistline.

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