PubScaleThe 8 Greatest Mistakes of App MonetizationThe primary objective of every mobile app owner is to generate revenue. However, the path to monetization is riddled with challenges, from…Oct 3, 2023Oct 3, 2023
PubScaleWhat Is Native Advertising And Its Brief HistoryNative advertising is gaining popularity because informed online consumers prefer active discussion than passive promotion. The days when…Sep 22, 2023Sep 22, 2023
PubScaleThe Ultimate LiveOps Guide For Game DevelopersIn the ever-evolving gaming sector, multiple innovations have redefined the gaming experience. One significant advancement is LiveOps, a…Sep 6, 2023Sep 6, 2023
PubScaleWhat Is Monthly Active Users (MAU) And How To Increase ItWhen figuring out an app’s state, advertisers should take several things into account. One of the key metrics for assessing an app’s…Aug 29, 2023Aug 29, 2023
PubScaleOEM Advertising: The Powerful Tool To Boost App InstallsThere are over 8 million apps available for iOS and Android in the app market and it is becoming increasingly challenging every day to…Aug 7, 2023Aug 7, 2023
PubScaleWhat is Cost Per Action & Why It is ImportantClicks can be paid acquisition’s most significant advantage. If you think about it, a click signifies whether or not a reader is accessing…Jul 31, 2023Jul 31, 2023
PubScaleIncreasing app downloads in 2023: 10 tested strategiesThere are around 9 million mobile apps worldwide, so you will face stiff competition if you want to expand your own. However, poor app…May 29, 2023May 29, 2023
PubScaleBest practices to influence CPMDigital advertising plays a vital role in influencing buyers’ habits and behaviors and increasing advertisers’ brand awareness. Global…Apr 12, 2023Apr 12, 2023