Crowdfunding The Future Exchange

We are Lykke. We’re more than a company, we’re an important part of the decentralized movement, and we want you to join us. We’re building a decentralized exchange, where you can buy and sell cryptocurrencies, coins, and digital assets with zero fees. Here are some things you can do (either now or soon) on the Lykke exchange:

  • Buy and sell dollars, euros, yen, etc., settle them on the blockchain, and put them in a cryptographic wallet, so your money is under your control.
  • Buy and sell Bitcoin (soon: Ether, Ripple, Steem, and other cryptocurrencies).
  • Set stop and limit orders, good-til-canceled, market, etc.
  • Never pay any transaction or membership fees.
  • Create your own coins, launch them, and trade them.
  • Find a liquidity provider for your coins who helps stabilize prices.
  • Create tokens that represent value in the real world. Launch and trade them. Store them in your own wallet, never on the exchange.

The Internet of Value will require price discovery, market making, and a matching engine that brings buyers and sellers together. In a few years, there will be thousands of kinds of digital assets. We want to make digital markets work.

And we want you to be part of it. On September 12th, 2016, we’re launching our first coin offering. We’re looking for clever people to help us spread the word, so the early adopters get a good price and enjoy the ride as we grow our company. Here you will learn what makes our project special and how you can participate and be rewarded.

What Makes Lykke Different?
By 2020, you will probably be managing quite a few digital assets and smart-contract obligations. At Lykke, our goal is that you can always find a buyer for what you have and a seller for what you want. We want to be the exchange for all cryptographic tokens, from currencies to stock to real estate, and much more. Eventually, like Google, we’ll keep tabs on millions of smart contracts around the decentralized web and help people find the best price on anything they are looking for.

Market making is another key aspect. We want to buy your assets even if you can’t find a natural buyer. We’ll raise funds that invest in all kinds of assets, so we’ll do our best to give you liquidity for anything you can hold in a wallet.

Margin funds give traders leverage. We’ll be raising funds for people to borrow on margin, to enhance their trades. In a world first, we plan to offer second-by-second interest and an intra-day yield curve, so you only pay for margin money for the exact time you need to buy and sell, whether it’s a second or a year.

Lykke is free — the exchange will charge no membership or transaction fees. The exchange is open-source for all to inspect.

We plan to make our money as market makers, leverage providers, and spread makers. Anyone else can come onto our platform and compete with us.

We have more planned: a smart community of traders, leaderboards, a competition platform for getting bids on your next project, and much more.

Lykke has already had three rounds of funding and is staffing up. Now we need to raise more money, mostly to apply for our broker/dealer licenses in several countries, and also to continue developing the platform. And we want to raise money from the very people who will be using our platform.

What is an ICO? 
On September 12, we’re launching an initial coin offering — similar to The Ethereum Foundation, The DAO, Ripple, MaidSafe, Augur, Steem, and others. It’s a way for our enthusiastic traders to trade our stock by buying it at .05 Swiss Francs now, then they can hold it as long as they want and trade it whenever they like. Since we’re just getting started, this could be a chance to get in on the ground floor of something big. And we want our community to benefit. A few things about our ICO:

  • It runs from Sept 12th to Oct 10, 2016. Until that date, the price of Lykke coins will be .05 CHF — five Swiss cents. This offering is for 30 million coins, so if it sells out, we’ll raise 1.5 million CHF to fund operations and license applications for the next 6–8 months, when we expect to have our second ICO (we hope at a higher price).
  • To participate, you’ll need to download the Lykke wallet.
  • After a successful ICO, the market value of the company and its coins will be 64 million Swiss Francs. At that time, the market will take over the price, so it could go up or down significantly. We’ll publish a detailed prospectus soon.

Who is Your Market for the ICO?
We’re building a key piece of infrastructure for the decentralized web. And we plan to raise hundreds of millions from investors to give people liquidity for their assets. So for digital assets, we’re kind of a Google and eBay combined. Our market is the same hopeful people who funded the Ethereum Foundation, the DAO, DASH, DIGIX, Synereo, Maker, and others. The kind of people who are buying and holding cryptocurrencies because they believe in them.

We’re also looking for traders. Today, foreign exchange is one of the largest markets in the world, with millions of daily participants. We know this market: our founder, Richard Olsen, built one of the most successful FX platforms ever. We know traders are looking for a better exchange — one that has their security in mind from day one — and we’re building it for them. We want the early adopters to come, learn about Lykke, get excited, and participate in our ICO. Several of them may end up building new businesses around our platform, and we love that.

We don’t mind speculators. If you believe, as we do, that the price of Lykke coins is cheap, then buy them now and sell them any time you feel is right. We hope that ten years from now you’ll say you’re glad you never did.

We Need Help!!
We’re looking for marketers, growth hackers, social media mavens, and kickstarters. We’re looking for your ideas. Pretend you’re us — what would you do to get as many people to come, download the wallet, and buy our coins?

The first thing you should do is explore our web site. If you can, please download our wallet to your smart phone and register to trade. This will give you an instant reward of a few Lykke tokens, and you can see how the process works.

We’re certainly willing to pay you for results. If you bring 1,000 people to our web site, we will pay for that. We’re interested in your proposal for how we can collaborate. If you have experience in successful ICOs, please tell us how we can work together. We have content people, and we want more content: news, tweets, conversations, discussions, articles, etc. Please make us a proposal — we are willing to try anything if it’s small and concrete and leads to bigger steps.

We love contests. We’re willing to put up prize money, especially in Lykke coins (which, don’t forget, can be converted to cash). As an example, Jet.com offered 100,000 shares of stock to the person who brought in the most sign-ups; the guy who won spent $18,000 of his own money, which a few years later was worth millions. We would love to do something clever like that. We would love to do many small things that all add up. There are many trader communities online, and most traders are up for a challenge that has a chance of making them some serious money. Can you help us?

We would love a strong Twitter promotion campaign. Have you done that before for other ICOs? Or — can you nail it anyway, because of your Twitter experience and audience? If so, let’s talk.

We can pay you in Lykke coins or cash — whatever you prefer.

Many of us at Lykke are working hard on the platform and the ICO. Please contact me directly to discuss how you can help us spread the word and grow our community. You can email me with your suggestions and proposals: david@lykke.com