Following up from our long discussion last week, in this article we will continue examining crypto payment processing as an effective marketing tool. Today, however, we are going to narrow our focus and discuss one industry: global online gaming.
The global online gaming industry is projected to reach an estimated value of $159 billion. Market trends indicate that its growth is being supported by shifts in consumer behaviour as a result of the widespread social distancing guidelines in place.
As the pandemic continues along its economically destructive path, this surge in online gaming is now encouraging the rise of extensive…
Emerging markets are wrought with opportunities for commerce. Much of this is due to the fact that these countries have high growth rates and slowly expanding infrastructures. These factors act as strong incentives for foreign investment.
With its apparent attractiveness, it’s understandable that many are looking to expand into developing markets. To do so, companies need to devote time to researching and understanding how to efficiently market their products and services according to each country. For many, a popular concern in international expansion is the matter of payments. …
As COVID-19 continues to wreak havoc on the global economy, companies are struggling to adapt and overcome. Surprisingly, this stands true for online merchants. Although some of their profit margins have never been better (thanks to mass quarantining), even businesses engaged in online commerce are now starting to feel the widespread effects of the coronavirus.
Most people assumed that with everyone stuck at home, online merchants would be exempt from the economic blows of COVID-19. However, this has not necessarily been the case. Whilst the demand for their services increases, the virus has managed to exacerbate an array of problems…
With crypto payments gaining more traction with the average customer, online merchants are beginning to recognise the value that accepting cryptocurrencies holds for their business. Many, however, are reluctant to join the market because of its seeming complexity. To combat this, we will demonstrate just how easy accepting crypto payments can be.
In the interest of keeping it simple, we will be using the PumaPay Business Console.
At PumaPay, our goal is to keep our users and clients happy. We take all your feedback seriously and over the past weeks have worked very hard on further improving the onboarding and verification process for the PumaPay mobile wallet app. Today, we are glad to announce that our new release for both apps is live. Read on to see what this update means for our users!
To give you a brief overview, onboarding for our mobile wallet now requires new users to provide proof of a government-issued ID, proof of address and a selfie. …
As a dynamically expanding blockchain-based payment solution provider, PumaPay has a vision to become one of the main contributors paving the way towards mass crypto adoption. To do so, we aspire to offer a complete, fully decentralized blockchain-based payment system that allows anyone to transfer and receive payments virtually in any currency, with the PMA token acting as the facilitator of value, without worrying about risks associated with volatility.
Over the past two years, PumaPay has exceeded all we aspired to. Not only have we accomplished our business objectives and delivered on all goals listed in our white paper, but…
We are proud to announce another major development in our payment system: as of today, PumaPay Mobile Wallet users can easily purchase crypto currencies directly from the app with a credit card. Users can choose from BTC, ETH, LTC and BCH. With our integrated crypto exchange, it is easy to convert any of these currencies to PMA tokens.
Together with the Fiat Settlement Layer service that enables rate locking and easy offboarding of merchants from PMA to fiat, PumaPay ‘closes the loop’ and offers a fully comprehensive crypto payment system.
This is one small step for PumaPay, and one giant leap for mass adoption of crypto currencies.
Blockchain is still a relatively new concept for the mainstream population, and with its recent popularity comes a number of common misconceptions. Well, we’re here to debunk a few of these blockchain and cryptocurrency myths!
“Blockchain is Bitcoin”
Even though the concept of blockchain technology has been around for quite a while, it truly came into the picture when cryptocurrencies, and in particular Bitcoin, started to gain popularity.
As Bitcoin is powered by blockchain technology, it’s easy to see why these terms have gotten confused before. But remember, blockchain facilitates peer-to-peer transactions over its network; whereas Bitcoin is a type…
Traditional banking has seen challenges to its autonomy over the world’s finances with the increased adoption of cryptocurrencies over the past few years.
Cryptocurrencies were developed to exist on a decentralized, peer-to-peer system, empowering its users to complete payments without a middleman. It’s this lack of central authority that has caused conflicts between governments and crypto, but why?
When we talk about fiat currencies, we’re talking about the currencies issued by the government, such as the Euro, Dollar, or Yen. These currencies get their value from the governments that issue them, declaring it as legal tender. Which means…
Cryptocurrencies have very similar characteristics to traditional fiat money, but with the exception of quite a few impressive benefits.
It should be noted that both cryptocurrencies and fiat money are essentially used for the same purpose, to act as a store of value and facilitate payments. But before we get into the details on their differences, make sure you’re familiar with the definitions:
Cryptocurrencies, such as Bitcoin and PMA, are digital assets that are run on a decentralized system, without a middleman.
Fiat money, such as Euros and Dollars, get their value from governments that declare them as legal tender.
The comprehensive payment solution making crypto accessible to everyone. Outsmart your payments!