Senior Product Designer at Salesforce

Five business use cases for your next analytical dashboard designs

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Imagine a sales manager about to walk into the weekly team meeting, with only 20 seconds to spare. What’s the best way to get a read on the team’s sales performance?

For the Salesforce Analytics UX team, which builds out-of-the-box analytical dashboards for industries including financial services, healthcare, and B2B marketing, such scenarios are more than thought experiments. Designing data visualization is all about representing data in ways that help users avoid risk and make good business decisions, whether they have 20 seconds or two hours to review the numbers.

Our mission is to transform even highly complex data into insights that help solve business problems for a wide range of industries and users. …

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