…did a great job building on top of Facebook and building independent games that had deep retention. Unfortunately because they did so well on Facebook on the web, it feels like they missed winning the same shift to mobile. Other companies in the early Facebook platform era like Slide or RockYou were larger than Zynga but…
… “We’ve pioneered it and it’s going to be a really world- and user experience-changing opportunity. My idea of social goods is that you can buy a virtual item that gives you in-game benefit but a portion of that money goes to a cause that you may want to support. We give half of the revenues to the cause and make clear to the user that half of what they pay for…