The future of consumer shopping and service experience is in elimination of FRICTION.
I be frank, I am a big fan of Gary Vaynerchuk. For those who are not familiar with the name — google him and you would never regret. The guy speaks my type of language — open, straight forward and to the point, which makes it very practical to absorb the main idea of the messages that he is sending (daily) and use it for your everyday life and for your business. And I value my time very much, so can appreciate when somebody is not wasting it. Anyways, recently I came across one of his videos posted on LinkedIn feed. It is about new trends in shopping experience. The main statement he made is that consumers worldwide are looking for ways to eliminate friction in their shopping experience. And in order to succeed the businesses should be able to accommodate that consumers’ urge to make their lives easier. Simple and very true, I thought, and could not help, but applied Gary’s vision to my venture business QYKBAR.
Few words about QYKBAR (pronounced “quick” bar). QYKBAR’s concept is to provide a consumer with the personal Bar on the cloud where he/she can buy its preferred choice of alcohol at bulk prices and stock it at QYKBAR’s application. To use the product the consumer would search in application’s radar feature the bars and restaurants (that connected to QYKBAR’s network) nearby (or across the world) that carry the particular stock and then can have a night, or evening out at the bars (one shot in one bar, few in the other) consuming his/her favourite drinks in an affordable manner just having smartphone and application handy. Full stop. Got the idea? Have another go, or just watch our video:
I think QYKBAR has passed Gary’s frictionless test. We make life of both Consumer and service provider EASIER. The rest (tokens, ICO, blockchain) are certainly add value, but nothing beats GREAT business idea, the way I see it, of course. What do YOU think?
Yours,
