Rachael Kay Albers – Medium

Rachael Kay Albers

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Rachael Kay Albers

Marketing Masculinity: How Guns Are Marketed, Glamorized, and Normalized in America

How did we get here? What is the history of gun culture and marketing in the USA? Why are so many young men turning 18 and going to buy a…

9 min readMay 29, 2022

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Marketing Masculinity: How Guns Are Marketed, Glamorized, and Normalized in America

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Rachael Kay Albers

The 4 People Who Will Change The World (Which One Are You?)

There are 4 types of change makers and we need them all. Are you the reformer, the fire starter, the innovator, or the bridge builder?

6 min readMay 1, 2022

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The 4 People Who Will Change The World (Which One Are You?)

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Rachael Kay Albers

7-Figure Launch “Secrets” & The Ethical Problem With Scaling Your Business Model

Some businesses have no business being “scaled.” Learn the 7 secrets to a 7-figure launch. The passive income “dream” is a nightmare.

11 min readMay 1, 2022

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7-Figure Launch “Secrets” & The Ethical Problem With Scaling Your Business Model

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Rachael Kay Albers

How To Be An Overnight Success (No, Really!)

Behind every business coach coaching coaches, there is one secret they’re not telling you about how to be an overnight success.

8 min readMay 1, 2022

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How To Be An Overnight Success (No, Really!)

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Rachael Kay Albers

What’s a Muckraker? And Why Does Marketing Need More?

You don’t need to be a journalist to be a muckraker anymore. You simply must have an eye for social and economic injustices…

11 min readMay 1, 2022

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What’s a Muckraker? And Why Does Marketing Need More?

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Rachael Kay Albers

If Capitalism Can’t Solve It, What Will?

When you bake down an idea to become bite-sized, you’re left with easy-to-swallow strategies, not for solving problems, but living with…

6 min readMay 1, 2022

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If Capitalism Can’t Solve It, What Will?

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Rachael Kay Albers

“I Hate Marketing” and Other Lies We Tell Ourselves

When entrepreneurs say, “I hate marketing,” what we really mean is, “I hate the system forcing me to act like an evangelist for my own cult…

10 min readFeb 6, 2022

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A collage of photos atop a faded out image of graffiti — the photos include a neon “Buy” sign, signage that says “Start before you’re ready” featuring Marie Forleo’s face from her book tour, a large cross in front of a cloudy sky, and Hammerstein Ballroom during Marie Forleo’s Everything Is Figureoutable Experience

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Rachael Kay Albers

How To Lose Friends & Alienate People: Betraying Your Audience Is The New “Brand Loyalty”

Brand culture, as we know it today, owes its existence to WWI propaganda. What if “brand loyalty” is authoritarianism in StoryBrand…

15 min readJan 27, 2022

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Rachael Kay Albers

The Real Villain of “Don’t Look Up” (It’s Not Who You Think)

The reviews of “Don’t Look Up” repeat again and again how “the people who really need to see this movie, won’t watch it” but I disagree.

11 min readJan 5, 2022

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The Real Villain of “Don’t Look Up” (It’s Not Who You Think)

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Rachael Kay Albers

Is Santa the Patron Saint of Capitalism?

What does Santa teach kids about inequality? And how exactly does a guy in the sky who only rewards kids he deems “good” enough for gifts…

6 min readDec 21, 2021

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Is Santa the Patron Saint of Capitalism?

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Rachael Kay Albers

Rachael Kay Albers

Brand strategist gone wild. Marketing muckraker. Scam historian. Business comedian. Exploring the intersection of branding, pop culture, tech, and identity.

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