…ions are part of a very deliberate process that definitely takes marketing psychology into account. If you’re pitching a design to a company and you don’t know how to explain the psychological benefits of the design from a marketing perspective, then you are at a disadvantage compared to a designer who does.
…it’s just about whether you get paid or not. For others, it can be about your business conduct. But to be truly professional, you need to have a level of expertise that goes beyond what you could merely figure out through trial and error methods.
Uma das características que define um designer é a capacidade de justificar as decisões tomadas em seus projetos. Mexer no Photoshop e fazer umas “artes” é uma tarefa facilmente executada por qualquer indivíduo. Agora, defender e fundamentar suas escolhas com algum embasamento exige preparo e estudo.