To solve the stress factor it’s important to focus on building a company and a company culture that’s sustainable. For example, not overworking people, not hiring too quickly, not overspending, having flexible vacations, etc. Basically, trying to create a company that promotes employee wellbeing and happiness.
What’s better than an exit strategy? It’s a long-term mission that your company truly cares about. It’s focusing on building a company that can outlast you and creating something of true value. I believe this kind of thinking should be the guideline for every company.
It’s easy to think that reaching a goal — generating a million dollars in revenue, reaching a million users, getting featured in a big publication — will make you happy. In most cases it won’t. Building your company is a journey that you need to enjoy while you’re on it — for the health of your company, the well-being of your employees, and your own sanity. If you wake up each morning hating your job or your life, then stop and rethink what you are doing.
…ive company, pushing back on ugly practices in the industry, and giving a shit about our customers. We design our product to improve people’s work, and to stop their work from spilling over into their personal lives. We intentionally leave out features that might keep people hooked on Basecamp all day, in favor of giving them peace and freedom from constant interruptions. And we skip doing promotional things that might grow the business, if they feel gross and violate o…