You need to understand both for your business to succeed

Customer experience (CX) and user experience (UX): These two terms mean fundamentally different (though complementary) things, yet are often used interchangeably by app, software, and website owners as if they were one and the same.

The confusion comes from how we tend to define our clientele. Our users are our…

Rafał Warniełło

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store