Rakhi VipatMastering Demand Generation: The Art of Storytelling in Creating and Driving Product DemandEver dreamt of stepping into a painting? The Van Gogh’s immersive experience, touring 40+ cities across the globe since 2017, promises just…5 min read·Mar 4, 2024--1--1
Rakhi VipatWhat I learned from Stockholm about storytellingI just got back from a two and half month dream trip to Europe. I covered more than 8 countries, 12 cities, and countless museums. It’s…6 min read·Feb 10, 2023----
Rakhi VipatWhy should we care about the gender divide?In my earlier article- “How far have we really come with the gender divide in the tech industry?”, I spoke about the state of women’s…5 min read·Dec 4, 2022--1--1
Rakhi VipatHow far have we really come with the gender divide in the tech industry?I believe in the power of serendipity and the law of attraction. Life brings us events, things, circumstances, and people when we are…3 min read·Nov 26, 2022----
Rakhi VipatA view from the other side of the transformed world!We are going through an unprecedented time. A time that will leave its mark on our lives and the world for decades to come.4 min read·Apr 5, 2020----
Rakhi VipatA Strategic Positioning Framework for AI Products2019 has marked the biggest year in funding for AI ventures with a record $7.4 billion investment. According to CrunchBase, the US alone…4 min read·Sep 23, 2019----
Rakhi VipatThe Place Of KnowingWhat do you do when everything you have built falls apart? When life tests you to the breaking point?3 min read·Sep 15, 2019----
Rakhi VipatTechnomarketing: We know you and we have what you want!!Traditionally marketing was focused on selling products and services the company offered.3 min read·Dec 29, 2017----
Rakhi VipatShopping Paradise- A journey to the cartAs they say “A journey is a person in itself; no two are alike.” This quote perfectly exemplifies how each customer has different…3 min read·Dec 5, 2017----