Simple Inspired Humble Great **** Fun.

The Designing of CRNT App for iOS, Watch, and Android Final designs of CRNT iPhone(v.1) app It’s 5:30am — the alarms goes off. I hit snooze. Then I remember the swell filled in during the night. Wondering where the best waves are going to be, I hurry out the door…

The experience of getting barreled — Everyone has things they continually think about. At any given time, I have 4–5 thoughts on my mind whether I am engulfed in them or not. Those happen to be my faith, my family, surfing, design and economics. Surfing has always resonated with me since I was a kid, but…

How capitalism saved the surfboard industry. — photo by RB surfboards *Monday December 5th, 2005 was a dark day at shaping bays and in surf shops around the country. …

Transforming from a good to great designer In a sea of good designers, be great. “All human development, no matter what form it takes, must be outside the rules; otherwise we would never have anything new.” — Charles Kettering 1. User Experience is more than best practices Giving people surprising and fresh experiences is more powerful than the…