How to Pick a Perfect Domain Name for Your Next Direct Mail CampaignChoosing the right domain name for your direct mail campaign is crucial. It’s not just about having a web address; it’s about having a…Jul 6, 2024Jul 6, 2024
Personalization Doesn’t WorkNot if your definition of personalization is limited to using “Hello {{First Name}}” in your messaging. (Though that’s still 3X better than…Feb 16, 2024Feb 16, 2024
3 Secrets of Savvy Direct Mail MarketersThere are 3 secrets every savvy marketer knows about direct mail marketing that average marketers don’t:Jan 20, 2024Jan 20, 2024
Direct Mail Marketing in a Cookieless WorldOn Thursday, January 4th, Google began testing “Tracking Protection,” a new feature that limits cross-site tracking by restricting website…Jan 8, 2024A response icon1Jan 8, 2024A response icon1
Secure Your Marketing Landing Page With SSLAs a marketer, you know you should use SSL for your website or landing page domains. But what is SSL, and how does it actually protect your…May 13, 2023May 13, 2023
Speed Up Your Landing Page Load TimeLanding Page Load Speed, Why Should You Care?Apr 17, 2023Apr 17, 2023
Monitor Your Landing Page Uptime 24/7You have spent all that time, money, and resources on launching your campaigns, you certainly don’t want to send your respondents to a…Mar 29, 2023Mar 29, 2023
6 Parts Of A URL Every Marketer Should KnowYou cannot truly master digital marketing if you don’t fully understand URLs. In this short post, I break down six parts of a URL that…Mar 23, 2023Mar 23, 2023
