Sticker Packs for iMessage — WTF

Yep 100 sticker packs

  • Custom code
  • Tracking & analytics
  • Custom UI
  • Ability to monetize

Getting featured

Go viral

Source: nasa.gov
  • Vibrant and colorful
  • Very bright app icon
  • Over 100 stickers in the pack
  • There are 3 volumes
  • Flowers are cute and people like flowers

Campaigns

  • Stickers are only available for iOS — you want a product that can be installed on multiple device types for the biggest chance of an install
  • Stickers are very niche — young target audience, specific subjects
  • Sticker store is confusing — if you are familiar with the sticker shop then good for you. If you are being dropped in for the first time you might get confused or drop off and install other stickers because its your first time using the iMessage sticker store.

Our best sticker packs

What makes a good sticker pack?

  • Colors — You want the sticker pack to pop out. Keeping it brighter than your competition will drive more traffic.
  • Keep it broad — For instance we have the Animals Super Pack. It isn’t a Pandas sticker pack, but instead it has all the animals. Super Sweet Treats is the same in that regard. It isn’t just donuts. Its a wider range of treats.
  • Generic key words — The titles are all pretty generic, and the key words we put in are broad.
  • Quantity — You want a good set of stickers in your pack. 10 wont do. You want to fill up the screen in your preview screenshot at the very least. The more options you have, the better. Flowers Galore has over 100 stickers in the pack and its our most downloaded sticker pack.
  • Quality — Quality matters. Users don’t want a crap sticker. They want a poop emoji that sparkles.
  • Audience — Know your audience. Young people are your demographic here. They want hip, trendy, and unique sticker packs that can make them look cool and speak for them. They are an extension of the self.
  • Bigger is better — You have 3 options for sizes for your stickers (small, medium and large). Never use small, and be smart about using large sizes. If the stickers have typography, stick with a large size. If you don’t know what size to use, stick with medium.

Conclusion

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I’m a nerdy mad scientist witch boy living in sunny Seattle.

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RARDOZ

RARDOZ

I’m a nerdy mad scientist witch boy living in sunny Seattle.

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