Feb 16In-App GamificationApps from major retailers, food and clothing brands contain useful functions to easily find or order products. In addition, the app often contains a loyalty program and information about the stores, such as stock and opening times. Many of these apps contain all kinds of gamification principles to ensure that…Gamification5 min readGamification5 min read
Sep 13, 2022Data and gamification, what next?Nice, collecting a lot of data with gamification. But what next? Terms such as First Party Data, Data Driven Marketing, Data Analysis: you hear them constantly. It may be obvious; you need to collect data from customers to learn more about them. But what do you do with all that…Gamification4 min readGamification4 min read
Jul 6, 2022Gamification & PR, a perfect match!?Using gamification for PR research? It’s probably not the first thing you think of as an option for collecting relevant data. But gamification for PR works like a charm! With gamification you involve people with your company by means of a game. A quiz for a recruitment platform to test…Gamification4 min readGamification4 min read
May 11, 2022Start with gamificationMarketing Gamification, you can’t get around it. At Ratsibambam, we advice our clients to make gamification an integral part of their marketing campaigns. …Gamification4 min readGamification4 min read
Mar 8, 2022Sales… It’s just a game!When you look at sales talent, you will see they have at least two common traits; an unbelievably competitive spirit and a winner’s mentality. That is why open sales floors work so well. …Gamification2 min readGamification2 min read
Feb 1, 2022Top 10 Marketing GamesMarketing gamification is perfect for boosting conversion rates for (first party) data building, audience interaction and brand engagement. The use of games in marketing has increased greatly in the last few years. But which games are best suited for marketing gamification? In this article we share our top 10 most…Marketinggamification4 min readMarketinggamification4 min read
Jan 29, 2022Use gamification to increase marketing conversion ratio’sGamification is no longer only used in the game industry. Within sectors such as marketing, science or education, the application of gamification is the rule rather than the exception. Gamification is a powerful motivational tool that leads to higher conversions and more engagement. …Gamification4 min readGamification4 min read
Jan 13, 202210 tips for a successful gamification campaignGamification is the fun part in your marketing mix. It offers both consumer engagement and valuable data. With the enormous reach that campaigns with gamification has to offer, many people engage with your brand. But how do you make sure that you are getting the most out of your gamification…Gamification4 min readGamification4 min read
