Starting in early September 2014, a group of former Bollywood movie poster painters and street artists will be creating animated murals throughout Dharavi, Mumbai, India. The artwork is from the innovative comic book, PRIYA’S SHAKTI, which helps illuminates attitudes towards gender-based violence. The project arose in the aftermath of a highly-publicized gang rape on a bus in New Delhi in December 2012 that outraged India and the world. Local artists will paint the large commissioned murals, and some of the paintings will be turned into augmented reality (AR). Audiences will be able to see special animation and movies pop out of the wall when they scan the murals with special augmented reality APPs on their smart phones. Below are proofs-of-concept. Stay tuned for the real video and photos.

Artwork from the comic book, “Priya’s Shakti.”
Example of augmented reality mural.

Also, the first workshop focused on the problem of sexual violence will be held in Dharavi, Mumbai at the Colour Box run by Society for Nutrition, Education and Health Action (SNEHA). Local teenagers will create their own comic book art and then convert them into animated GIF films with the help of Mozilla’s Popcorn Maker. During the hands-on session, the particpants will discuss how to educate their community about the problems of gender-based vioelnce. The students will script their stories, create the comics, print them out, and distribute to their friends, family, and community. The digital version will made available online.

The Colour Box, Dharavi, Mumbai, India.

Renowned comic book artist Chaitanya Modak with InHouse Design based in Mumbai and filmmaker Ram Devineni will run the session with Dr. Nayreen Daruwalla and staff from SNEHA and the Mozilla Foundation – creators of the popular browser, Firefox. “Priya’s Shakti,” which recently received the 2014 Tribeca Film Institute’s New Media Fund from the Ford Foundation, and a grant from the Ms. Foundation. The artwork is by Dan Goldman and comic book script by Vikas K. Menon and Ram Devineni.

Painter Mahendra Parashuram Vartak

Read about painter Mahendra Parashuram Vartak, who will create one of the murals: