Six months into a new world, and right after the summer holidays, September calls for action! What are you planning?

Amidst a plethora of urgent daily tasks, concerning various aspects of responding to the pandemic outbreak and its business implications,

could it be that your Brand lags?

  • Have you taken a critical look into your brand appearance?
  • Are all your current actions aligned with your values?
  • Is your Brand proactive or reactive?

Before quotas and KPIs, relationships make it or break it in sales

Raya: What does business development mean to you? Why have you chosen it for your profession?


Interview Series for The PROJECT Framework

Dorothea Haider and Cecilia Chiolerio in conversation with Raya Drenski on The PROJECT Framework

The PROJECT Framework is a workshop format, crafted to convert your ideas into thriving projects, either as an entrepreneurial or intrapreneurial journey.

Raya: What was your first conscious step into entrepreneurship?


Interview Series for The PROJECT Framework

Galina Bankova in conversation with Raya Drenski on The PROJECT Framework

The PROJECT Framework is a workshop format, crafted to convert your ideas into thriving projects, either as an entrepreneurial or intrapreneurial journey.


Interview Series for The PROJECT Framework

Claire Siegert in an interview with Raya Drenski on The PROJECT Framework

Interview Series for The PROJECT Framework

Tina Ruseva in an interview on the power term PURPOSE

Do you want to create something with IMPACT? Do you have an IDEA that has the potential to turn into a successful STARTUP?


Fifty Shades of Grey In The Relationship

The ‘fire in the belly’ moment


Survival mode for small businesses

Business as usual? No such thing.


CITY BRANDING ESSENTIALS

Photo by Holger Link on Unsplash
Photo by Holger Link on Unsplash

What does city branding mean?

  • the reputation of a place
  • the associations it evokes when people hear its name
  • the intangible bond people have developed with the city, both locals and visitors.

Why does it matter? Why is it essential?

Raya Drenski

I am obsessed with the impact of a sharp and elaborate BRAND on the bottom line, or primarily on the SALES. Let’s talk! https://www.linkedin.com/in/rayadrenski/

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