Every time I start a new job, I hope and believe that we can build a winner. I don’t like “losing” in the traditional sense. I’ve experienced “winning” and will constantly be aiming for that. I suspect I’m far from alone on that front. In the startup world, the road…


How do you build your engineering/dev team from the ground up? There are a few different ways to do it but unfortunately, none bring a guarantee of success.

Choose your own adventure.

Let’s make a few assumptions: You are a founder, you have your idea, and you have your money. It is just you…


I’m a parent. I write about that too. I was thinking that the development of software has some interesting parallels.

It starts with personality and DNA. All software has a personality; a voice. Usually it takes time to develop that but certainly it gets baked in by the team building…


I love building things but if I have to hear one more “engineer type” lead with “We gotta do this with [Ember|Angular|Node|Python|Ruby]” I’m gonna lose my mind.

When was the last time you had a user (customer) tell you that they wouldn’t use your product because it was built with…


Before anyone sees a new TV series, there’s lot of work that takes place, often from lots of people. I’ve never worked on a TV series but I imagine that the process is somewhat similar to that of building software:

Pre-Production:

  • Come up with a basic plot; the story we are…


How do you decide what to build when you are just getting started? Having been a human my whole life (and now as a parent of relatively new humans), I am reasonably sure the human open source community has more information than the startup equivalent.

With humans, the feature set…

Matt Brand

I love writing the first lines of code, building teams, UI/UX, and Daddy Blogging (http://mattbrand.com)

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