Top 5 Social Media Recruiting Tools

As the recruitment industry underwent a major change, so has the recruitment process. Gone are those traditional days of referral, traditional advertising and newspaper papers. And these have given way to modern day Applicant Tracking Systems (ATS), online recruitment, e recruitment and social media recruitment.

Over the last few years, social media recruitment has grown rapidly and most employers recruiting new candidates prefer looking up the social recruiting tools.

This is because employers get a personal appeal, proper engagement with candidates and quick quality hire.

There are several social recruiting tools that can assist recruiters in finding the right candidate. Let’s take a quick look at all of them


With over two billion active users, Facebook is the most used social platform. Recruiters post jobs along with their requirements on the Facebook marketplace. Basically post an ad giving all other details pertaining to the vacancy. Remember to include details like basic information such as location, job category, subcategory, job role, job description and also why you need to fill this position.

Facebook pages are also important while it comes to social media recruitment. A lot of times the most potential candidate happens to “Like” your page or “follow” you and also love to engage with your brand. Make use of this kind of an online behavior and tap the best possible candidates.


The little blue bird expressing tweets in only 140 characters has immense power while it comes to social media recruitment. Needless to say that it offers a more concise and lightweight way to promote your business and new hires. Make most of each of the 140 characters with compelling messages about company news, job vacancies, latest updates, products, and promotion. Do remember to include targeted linking and relevant content along with hashtags. You can choose to have an exclusive Twitter handle that you can use for jobs and promotions.


Well, now comes the premier networking tool that is probably a favourite with all recruiters and employers. Employers can use this platform to tap some of the high-potential candidates for recruitment. Companies can have their own pages and post jobs directly on the platform. Recruiters can approach candidates and directly send them InMails.


Jobvite is the leading social recruiting and applicant tracking system for companies with the highest expectations in recruiting software. Jobvite allows you to maximize the reach of your ad via social media, friend and network referral. With the help of jobvite you can turn your social followers to potential candidates and build relationships.


If you are looking especially to hire for team culture, then searching up Instagram to look for your next hire is probably the best option. You can take pictures and share them with your followers or try their 15-seconds video feature. Like Twitter, you can also use hashtags to boost your content.

As a recruiting strategy you can share pictures of your workplace or candidate’s you have helped finding jobs, events you participate in and other related events to jobs.

If used properly, social recruiting tools can be truly effective. And when done right, it can have a great impact on your offline activities as well.

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