And why she has a hard time explaining this to you.

Construction workers overlooking big and complex building site.
Construction workers overlooking big and complex building site.
Photo by Scott Blake on Unsplash

Chances are that your graphic designer is overly polite and doesn’t want to hurt your feelings, let alone insult you. After all — you’re paying her for her time (I hope). But trust me on this one: every time your designer tells you “no, that won’t work,” or “what if we do this instead,” or “I’ll have to think about that,” or even goes quiet for a few seconds, you’ve suggested something that makes perfect sense to you — “Why don’t we make the logo bigger, and put it in the corner? There’s plenty of space, right?” …

Why your career and life get stuck

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📸 by Marko Hankkila on Unsplash


It was an ordinary spring afternoon, just moments away from taking an unexpected, gruesome turn. The seasons are diverse, where I live. Spring and fall provide a welcome adaptation period for our cold winters and humid summers. Every year, as soon as spring announces itself, people become restless. The safe warmth of their homes grew suffocating over the last few months. They want to go out. They long for a soft, sweet breeze and the reintroduction of almost-forgotten scents in the air. Did you know that cold, dry air carries fewer odourants and that many plants release more of those in warmer conditions? …

Knowledge is the key. Education is the tool.

A doctor is someone with an academic degree. A degree that has taken many years and a tremendous amount of effort to acquire. Not everyone gets to become a doctor and for good reason. Some simply lack the intellectual capacity to do so, others are reluctant to put in the work, and some people never get the chance to even make an attempt.

The academic system serves our society by allowing you and me to trust people without having to check their credibility. …

An easy to follow approach that most of you will ignore

I am supposed to be diabetic. I have had insulin resistance for years now, which is almost guaranteed to lead to diabetes. If you are an adult living in the U.S., chances are one in three that you have insulin resistance, too. But you probably don’t know. And you probably won’t know until it’s too late. By then, you will be diagnosed with diabetes, and you will be prescribed drugs (most likely insulin injections before or after meals, and something like metformin) to fight the symptoms of diabetes, but without addressing the causes.

You will live an increasingly limited life, and you will never get off the prescription drugs. You will gain additional weight, year after year, that you will carry around for the rest of your days. In time, you may lose mobility, your chances of developing cardiovascular disease skyrocket, you’re more likely to suffer damage to your nerves, kidneys, and eyesight. You may lose a limb, develop Alzheimer’s disease, and eventually, you’re at greatly increased risk to die young. (Source: Center for Disease Control and…

I’m looking for writers who can shed light on the flux between food and economics. How do environmental choices affect profitability? What does running a lucrative food business mean for animal welfare? And what does it take to keep a restaurant in business?

Is this you? Drop me a line.

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Photo by Kaitlyn Baker on Unsplash

And how to avoid it

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Photo by Sharon Pittaway on Unsplash

Finding your sweet spot in the ever-changing world of nutrition — which appears to be ruled by gurus and (fad-)diets, a touch of science, and plenty of anecdotes — is challenging. Articles, much like the one you are currently reading, will say one thing. The comments, your neighbors, or that one guy at the grocery store will say the opposite.

And then there’s cultural gravity, warping everyone’s individual perspective. Your upbringing plays a central role in your relationship to food, your diet, and, as a result, your health. What you ate as a kid, how your grandparents prepared spaghetti, or what your dad said about kale — it sticks. …

Without getting into arguments all the time

It is engraved in western culture to eat plenty. Elderly say to the younger, over and over again: make sure you eat enough. Have a little more. Finish your plates. Never skip breakfast. “Eat up!”. When you’re ill, caretakers or lovers — often embodied by the same person — bring you soup, fruit, and snacks. Everything is put to work to keep our bellies full. We’re brought up to think that this is how it’s supposed to be.

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Eat up! Photo by National Cancer Institute on Unsplash

It’s likely the result of older generations having witnessed times where abundance wasn’t the default. Larger families meant having to fight harder to “get your share.” If you wouldn’t stand up for yourself, you’d often be left with nothing to eat or drink. …

They don’t have much to do with design.

Being a designer working with clients is one of the best jobs to have if you want to be good at small talk. Because you get to solve so many problems for so many different peoples, you have to dive into a lot of different topics and niches. The result: you know a little about a lot.

This means you also learn a lot of valuable lessons from your day-to-day. Here are a few unexpected lessons I learned from being a designer.

“Having money isn’t everything and not having it is.”

— Kanye West

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Photo credit

1. Every job sucks, in a way

As a designer, you get to work with a very wide spectrum of characters. Some are 20-year-old founders of a surprising startup, others are 76-year-old lawyers who just love their job too much to quit. If you’re strategic in your approach (which I encourage), you get to speak to all sorts of people, in all sorts of companies. …

Instead, they stay fit by chilling. Here’s why.

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One of my cats, doing his thing.

I have spent the last five years compensating for the negligence of my own body and health the decade before. I take full responsibility for that. I own up to the negligence, because in return, I got a bunch of scrambled, Dorito-infused, vodka-flavored — but supposedly sweet — memories. What I can’t stand, however, is that I have to spend four or five hours in the gym every week, barely see any progress, only to come home to have to cat-proof my fence, so they (I own three) don’t slip into the void.

Animals stay fit without putting in the work because they suck. …

Six tips to take advantage of the crisis

We’ve all been grounded. Everything has come to a screeching halt. Chaos? Quite the opposite. Time to reflect — plentiful. That’s terrifying, isn’t it? We’re all so eager to dive back into the deafening noise of a now past civilization, freight-training through history at warp speed, only to mask our real desires with short-term, superficial entertainment, fake food, pointless jobs — “I need the money” — and fleeting relationships.

You know you wanted change before all of this happened. Everybody did. How things were going weren’t supposed to last forever. All you needed was that one break. That sign. That opportunity to dramatically turn your life around. …


Reinoud Schuijers

I take care of my body because it is what carries my mind. Founder & creative director of Not a doctor.

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