Good read, and I particularly agree about the services bit. The business is obviously incredibly important to Apple right now, and they get things right eventually (Apple Music seems very solid at this point). But those first negative impressions will haunt the service for years. When services is the second-biggest business in Apple’s balance sheet they need to really make it a priority.
This is a vey nice article with some good insights and suggestions. Apple chip design team put lots of effort in A series SOC design to conserve power, the using of power gating is very aggresive. But most of the low power design techniques depend on the assumption of burst usage of phones, so the chip has chance to sleep (power gated) in between…
Keeping the form factor for accessories is a feature at this point. I am loving the idea of a 6SE that fits existing cases and things like external camera lenses. Lots of 5/5s users like that they can get an SE with the same design.
If Apple does make design changes for the sake of “being different”, but not offering tangible benefits (like force touch), the user experience suffers.
For example in iOS10 so many UI interactions are designed around force touch, leaving 99% of non-force touch users out in the cold.