5 Features that May Spoil Your Company’s Mobile App

User interaction with mobile apps has evolved rapidly in the past couple of years. Designers are finding it hard to cope hard with the ever changing user preferences and desires. We should remember that our interaction patterns should evolve as the medium changes. Mobile app designers are opting for interactive designs that hook users up with relatable forms and means.

A recent example of this is a transition from mouse to touch screens to 3D touch. From entirely new interaction medium to latest digital trends patterns do transform.

It does take a handful of research to know the likes and dislikes of your targeted audience before designing an app for them. Here are 5 assumptions which you should avoid in order to design a stunning mobile app design.

1. A Tutorial to Show How Awesome your App Is:

Impress your audience by your app interface it with its instructions. Explaining how powerful it is may fade its essence. Most people usually skip the onboard instructions. If you still need to add an informative abstract then it is advised to keep it short, simple and to the point. It eventually won’t make any sense after user use app for a while.

2. Users Need to Have Account:

Users don’t a lot of time, won’t and they shouldn’t. Why would anyone sign up without knowing what its purpose is actual? It has to be worth it. You can tempt users with a trial mode if you are that desperate to sign them up and register.

3. Loading Spinners the Only Indicator:

Default loading icons like spinners or rotating bubbles are overused, bring in something new. Have you noticed what Facebook’s new app does in this case? Go check yourself. People today hate to see rotating spinners while a page is loading. Instead try to give it a natural feel, such as adding whimsy to your interface just to highlight your brand.

4. What Works for others will work for You:

Even common interactions should be carefully assessed before adding them as a design element. App interactions are a great way for brand enforcement. There are a handful of ways where you add memorable branded moment to your company’s app. Twitter’s blue bird which goes from a splash screen to feed is a great example of this.

5. And Beyond:

Your audience expects a lot from your company’s application. What compels them to use your application? Is it swift? Because it’s convenient? Or any other reason. Give them a reason to download your application on their smartphones. For an app based solely on promoting your brand or business, you should not compromise on quality. It is better to hire a professional mobile app development company to design your app. You ask why? because they know what they are doing.