Global GPS Cycling Computer Market Size & Share Analysis - By Product Type, By Application, By Region - Forecasts (2024 - 2031)

Rhys Bevs
5 min readJun 17, 2024

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The global "GPS Cycling Computer market" is projected to experience an annual growth rate of 14.4% from 2024 to 2031. The Global Market Overview of the GPS Cycling Computer Market offers a unique insight into the key trends shaping the market both in major regions and worldwide during the period from 2024 to 2031.

Market Analysis and Insights: Global GPS Cycling Computer Market



A futuristic approach to gathering insights into the GPS Cycling Computer market involves leveraging advanced technologies such as artificial intelligence, machine learning, and big data analytics. These cutting-edge tools allow for the collection and analysis of immense amounts of data from various sources, providing a more accurate and comprehensive view of market trends and consumer preferences.

The potential impact of these insights on shaping future market trends is significant. By identifying patterns, detecting emerging trends, and anticipating consumer behavior, companies can adapt their strategies to stay ahead of the competition. This proactive approach can lead to better product development, more targeted marketing campaigns, and improved customer engagement. Ultimately, these insights can help drive innovation and growth in the GPS Cycling Computer market, which is expected to grow at a CAGR of 14.4% during the forecasted period.

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Market Segmentation:

This GPS Cycling Computer Market is further classified into Overview, Deployment, Application, and Region.

GPS Cycling Computer Market Players is segmented into:

GarminTimexMagellanLezyneCateye StealthPioneerPolarWahooOmataTopeak

In terms of Region, the GPS Cycling Computer Market Players available by Region are:

North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea

The GPS cycling computer market is expected to experience significant growth in regions such as North America (United States, Canada), Europe (Germany, France, U.K., Italy, Russia), Asia-Pacific (China, Japan, South Korea, India, Australia, Indonesia, Thailand, Malaysia), Latin America (Mexico, Brazil, Argentina, Colombia), and Middle East & Africa (Turkey, Saudi Arabia, UAE, Korea). Among these regions, North America and Europe are expected to dominate the market with a combined market share of around 60%. The market is projected to reach a valuation of $1.5 billion by 2025, driven by increasing popularity of cycling for fitness and recreational purposes.

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The GPS Cycling Computer Market Analysis by Type is segmented into:

Wireless Connectivity: Wi-FiWireless Connectivity: BluetoothWireless Connectivity: ANT+

GPS Cycling Computers with different wireless connectivity options are available in the market. Some devices come with Wi-Fi connectivity, allowing users to easily connect to the internet and download routes. Others offer Bluetooth connectivity for seamless syncing with smartphones or other devices. ANT+ connectivity is also popular among cycling computers, offering efficient data transfer between compatible devices like heart rate monitors and power meters. These various wireless connectivity options cater to different user preferences and needs in the cycling market.

The GPS Cycling Computer Market Industry Research by Application is segmented into:

Casual CyclistEnthusiastCompetitive Cyclist

GPS cycling computers are useful for all types of cyclists. Casual cyclists can track their routes and monitor their progress easily. Enthusiasts can utilize advanced features like navigation and performance metrics to enhance their cycling experience. Competitive cyclists can use GPS computers to analyze data and improve their training regimens. Overall, these devices cater to a wide range of cyclists, providing valuable data and insights to enhance their riding experience.

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GPS Cycling Computer Market Expansion Tactics and Growth Forecasts

The GPS cycling computer market is seeing a shift towards innovative expansion tactics, including cross-industry collaborations, ecosystem partnerships, and disruptive product launches. Companies are increasingly partnering with other industries such as fitness, health, and technology to offer integrated solutions for cyclists. These collaborations help to enhance the user experience, improve data analysis, and provide additional functionalities to riders.

Ecosystem partnerships are also on the rise, where companies are joining forces with other players in the cycling ecosystem such as bike manufacturers, apparel brands, and bike sharing services to create a more seamless and connected experience for cyclists. This helps to create a more comprehensive solution for riders, offering integrated services and products that cater to their specific needs.

Disruptive product launches are also driving market growth, with companies introducing new features such as advanced navigation systems, real-time tracking, and AI-powered coaching capabilities. These innovations are attracting a new wave of consumers to the GPS cycling computer market and fueling growth opportunities for industry players.

Overall, these expansion tactics and industry trends suggest a positive outlook for the GPS cycling computer market, with forecasted growth driven by increased collaboration, partnerships, and disruptive product launches.

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Market Trends Shaping the GPS Cycling Computer Market Dynamics

1. Integration with smartphone apps: GPS cycling computers are increasingly being integrated with smartphone apps to provide users with advanced data analysis, route planning, and social sharing capabilities.

2. Increased focus on data accuracy: The demand for highly accurate GPS data has led to the development of more advanced GPS cycling computers with improved sensors and signal processing technology.

3. Rise of smart features: GPS cycling computers now come with smart features such as built-in navigation, touchscreens, and compatibility with smart wearables, allowing users to track their performance in real time and receive notifications.

4. Expansion of e-sports integration: With the growing popularity of e-sports, there is a trend towards integrating GPS cycling computers with virtual cycling platforms to provide users with a more immersive and competitive experience.

5. Sustainability and eco-friendliness: Companies are now focusing on developing GPS cycling computers with sustainable materials and energy-saving features to reduce their carbon footprint and appeal to environmentally-conscious consumers.

GPS Cycling Computer Competitive Landscape

Garmin is one of the leading players in the competitive GPS cycling computer market. The company was founded in 1989 and has since grown to become a major player in the navigation and fitness technology industry. Garmin's cycling computers are known for their reliability, accuracy, and user-friendly design. The company's market growth has been steadily increasing due to its continuous innovation and focus on meeting the needs of cyclists.

In terms of market size, Garmin holds a significant portion of the GPS cycling computer market share, competing with other top players like Wahoo and Polar. In 2020, Garmin reported total sales revenue of over $4 billion, with a substantial portion of that coming from their cycling products.

Wahoo, founded in 2009, is another key player in the GPS cycling computer market. The company has experienced rapid growth in recent years, thanks to its innovative products and focus on the cycling community. Wahoo's cycling computers are known for their advanced features and connectivity options, making them popular among serious cyclists and enthusiasts.

Polar, a Finnish company founded in 1977, is another established player in the GPS cycling computer market. The company has a strong reputation for producing high-quality fitness and performance tracking devices, including cycling computers. Polar's sales revenue in 2020 exceeded $200 million, making it a significant player in the industry.

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