Busy, but not productive
Satya Patel

This concept — hypothesis-driven experimentation and learning — applies far beyond startups. Certainly, it applies when trying to solve complex problems in large organizations.

The difference: in a startup, there is tremendous respect, expectation, perhaps even reverence for “failure.” But in a big company…failure is feared, stigmatized, avoided like rotten meat.

How can you implement a hypothesis-driven learning approach in a culture that resists it?