Rickard Lawson – Medium

Rickard Lawson

Rickard Lawson

If Facebook is so bad, why keep supporting them financially?

The oldest trick in PR and politics is to take control of the narrative. Shifting focus from uncomfortable criticism to talking points you…

Dec 17, 2021

If Facebook is so bad, why keep supporting them financially?

Dec 17, 2021

Rickard Lawson

Creating The Companies of The Future.

Never heard of it? Don’t worry, most people haven’t yet. Just like most people have never heard of Professor Yuji Ijiri and thus don’t know…

Oct 26, 2021

Oct 26, 2021

Rickard Lawson

Don’t hate the player. Hate The Game

When football became the organized sport it is today and FIFA was established in 1904 — goals were determined to have the standardized…

Oct 26, 2021

Don’t hate the player. Hate The Game

Oct 26, 2021

Rickard Lawson

“We’re Now in a Post Advertising Society”

Rickard Lawson, Country Manager at Strossle Norway, lead a session on what brands can learn from publishers regarding native advertising at…

Oct 26, 2021

“We’re Now in a Post Advertising Society”

Oct 26, 2021

Rickard Lawson

The wings of change!

80s power ballad or a sign of the times? In this post, Strossle’s resident prophet, Rickard Lawson attempts to describe the biggest drivers…

Oct 26, 2021

The wings of change!

Oct 26, 2021

Rickard Lawson

Welcome to the future! Strossle’s predictions for 2020 (now in hindsight)

It just wouldn’t be December without predictions. This year though — it’s special. It’s not just the year that is is coming to an end, we…

Oct 26, 2021

Welcome to the future! Strossle’s predictions for 2020 (now in hindsight)

Oct 26, 2021

Rickard Lawson

Cracking the code of future proof digital advertising

«Competing with the Duopoly is futile!» The words belong to Trine Eilertsen, editor in chief of Aftenposten, one of Norway’s leading daily…

Oct 26, 2021

Cracking the code of future proof digital advertising

Oct 26, 2021

Rickard Lawson

A crisis is a terrible thing to waste

- why innovation and creativity is where you should focus during economic uncertainty.

Oct 26, 2021

A crisis is a terrible thing to waste

Oct 26, 2021

Rickard Lawson

Should you boycott Facebook?

This Story was first published in June 2020 on Strossle.com

Oct 26, 2021

Oct 26, 2021

Rickard Lawson

What we’ve learned so far — marketing and growth during Covid-19

Getting ahead of the game, and staying there.

Oct 26, 2021

Oct 26, 2021

Rickard Lawson

Rickard Lawson

I'm CMO at Strossle international (now acquired by Azerion). I write and speak about digital marketing, brand performance and consumer behavior.

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