The rise of Amazon Search Optimization is already happening, isn’t it?

Although people still find it funny when someone says that it will ever compete with Google, Amazon really starts growing and becoming larger by the day.

We believe that 2019 is a big year for this.

According to Kenshoo, a statistic says that almost 75 percent of shoppers use Amazon to find their desired products and it applies to customers based in the US, UK, France, and Germany.

56% of the consumers will first perform their search on Amazon before even looking somewhere else.

And it’s not just their products that they manage to find. It’s everything else they would need out of Google.

Product reviews, similar products suggestions and everything else related to the product they’re interested in.

Are you also performing your searches on Amazon?