Rio LongacreinSlalom TechnologyAWS Clean Rooms: A Service for Navigating a Privacy-First WorldSlalom is a launch partner for the newly announced AWS Clean Rooms Differential Privacy and AWS Clean Rooms ML.5 min read·Nov 29, 2023----
Rio LongacreinSlalom Customer InsightBeyond the Call: Why Telecom Companies Should Prioritize CXThe telecommunications industry is at an important crossroads as evolving consumer needs reshape the ecosystem of customer expectations.7 min read·May 26, 2023----
Rio LongacreinSlalom Customer InsightDigital Disruption: The Rise of Data Clean RoomsHow shifts in consumer privacy and cookie deprecation are impacting digital marketing9 min read·Oct 27, 2022----
Rio LongacreinSlalom Customer InsightNavigating MarTech: Marketing’s Essential Yet Challenging IngredientHow to navigate the complex and ever-changing landscape of marketing technology5 min read·Aug 18, 2022----
Rio LongacreinSlalom Customer InsightNavigating MarTech — Marketing’s Essential Yet Challenging IngredientIt’s no secret that marketing organizations are under enormous pressure to meet evolving customer demands while facing challenges for…5 min read·Aug 17, 2022--1--1
Rio LongacreinSlalom TechnologyMarketing Analytics in Telecom: The Shift to the Cloud and Google Cloud PlatformWhile the shift to digital-first engagement models has created a wealth of information on customer interactions, CMOs, and senior business…9 min read·Sep 20, 2021----
Rio LongacreinSlalom Customer InsightThe CX Files—NBA: The key to digital-first experiences in healthcare?As the healthcare industry shifts to digital-first experiences, there is a growing opportunity to leverage prescriptive technologies…7 min read·Sep 2, 2021----
Rio LongacreinSlalom Customer InsightThe CX Files—Life Sciences: Digital Health and Value-based CareAs the industry shifts toward value-based care, the role of outcomes research is now critical to whether a new generation of digital health…6 min read·Jun 3, 2021----
Rio LongacreinSlalom Customer InsightThe CX Files—2021: The Year of Journey OrchestrationBy leveraging the power of technology, data, and process, marketers are now able to deliver personalized, omnichannel experiences that keep…3 min read·May 27, 2021----
Rio LongacreinSlalom Customer InsightThe CX Files: Lessons from a Year of Global PandemicJust over a year into the COVID-19 pandemic, we recap the top three trends marketers are embracing to meet growing consumer demand for…3 min read·May 6, 2021--1--1