Rite InsightsinriteknowledgelabsWhy creating a dedicated microsite is the key to segmentation success?You’ve identified your customer segment. You’ve developed an accurate product positioning for the target segment. You’ve got your…Feb 18, 20201Feb 18, 20201
Rite InsightsinriteknowledgelabsIs your corporate website the key digital asset for your business?With social media and customer-oriented apps taking away significant mindshare, businesses often ignore the strategic importance of a…Sep 12, 2019Sep 12, 2019
Rite InsightsinriteknowledgelabsBuilding intuitive websites with emotionally intelligent designAcademic qualifications or technical capabilities are often only the threshold requirements to gain entry to a job role. Beyond this, what…Sep 12, 2019Sep 12, 2019
Rite InsightsinriteknowledgelabsBuilding corporate reputation with longform contentIf you wanted to switch to solar power in your home, would you trust an in-depth research paper or a 350-word blog post on the topic? Or…Sep 12, 2019Sep 12, 2019