Ways to improve your User Experience (UX)?

100% customer satisfaction is a myth. It is quite obvious if even 1% of customers are unsatisfied. But what if, it is the other way around? Therefore, User Experience (UX) has become the integral part of any organization. UX reflects the company’s culture.

To make a good app, many android app developers prefer doing a brief research on UX to develop a better app. Hence, UX should be encouraged by every company. To conduct a UX, there are several parameters like company’s dedication, funds, etc.
Check out the ways to look up your User Experience (UX):
1. User Interface (UI): This can be the first impression you leave on your users. Why would your target user like your app? Perhaps, it is because of your app’s overall appearance, its color, font size, etc. It, indeed, is the user interface; thus make the most of it.
2. Push notification: You can consider this as one of the important marketing tactics and hence can use it strategically. Did you know push notification can help you enhance your conversion rates by 8.5%? How? As push notification allows you to collect relevant and timely information regarding your end user’s behaviors, their experiences of using the app and their current locations.
3. Fix bugs: After completion of the development of an app, duly get the testing work done. Testing is crucial because you do not want your users to land into any problem. This process allows you to fix all the existing bugs even before they (user) come to encounter with it.
Also, this will let you be one step ahead from the rest (competitors). Testing is a part of planning which is majorly executed to acquire a flawless customer experience. It makes you aggressively work on having an impressive user experience.
4. Make it a priority: When a mobile app development company completes with the development part, they reach to a break-even (no profit-no loss) point until and unless it get its users and their reviews. Obviously, you cannot go ahead with running a company without a customer.
Your user’s review is precious; hence everyone in a company should take it as a priority! To gain a seamless user experience you need to build a good relationship with your employees. Ultimately your users will be happy when the employees, who are serving them, are pleased.
5. Personal relations: To have a picture-perfect user experience you should know your user personally. It’s good when you understand the needs and requirements of your user. Not always but when required, you should give it a shot!
For instance, you can plan a strong email marketing campaign. This would also work if you want to reactivate the ‘sleeping-user’ as well. Sometimes people leave the app untouched after downloading it. You can encourage them by sending messages or offers for using the app.
6. Resolve issues: You can win user’s heart by solving their problems. Yet, again, email marketing would be helpful on this. This will enhance the user’s response and review.
Actually, email marketing is one of the important marketing strategies which assist in reaching out the users in a very easy and economical manner. Sending email blasts is like keeping your digital presence alive with users.
7. Encourage User reviews: User reviews are the utter most important part of your business. Earning good reviews should be your ultimate aim for UX. You can think of planning different tactics to encourage your users to submit their reviews and ratings on your app.

The above mentioned points are the sure shot ways to discover, create awareness and magnetize a seamless user experience.