They regularly conducted an exercise known as premeditatio malorum, which translates to a premeditation of evils. The goal was to imagine the worst events that could possibly happen to them. For some, it was a loss of reputation. To others, it was financial ruin and poverty. But common to all was the eventuality of death.
”Data is the new oil. It’s valuable, but if unrefined it cannot be used. It has to be changed into gas, plastic, chemicals, etc. to create a valuable entity that drives profitable activity; so, must data be broken down, analyzed for it to have value.”