Rob Haisfield – Medium

Rob Haisfield

Rob Haisfield
in
UX Planet

I seriously underestimated the power of a well-written story in gamification and behavior change

Coming into gamification from behavioral science, I found it very easy to focus on mechanics. I was able to say things like, “Points will…

Sep 24, 2019

I seriously underestimated the power of a well-written story in gamification and behavior change

Sep 24, 2019

Rob Haisfield
in
UX Planet

What’s Appening? Gamification and Playfulness in Headspace

Imagine you are on a date and at the end of the night you want a goodnight kiss. You ask, “would you like to kiss me?” They say yes, but…

Jul 17, 2018

What’s Appening? Gamification and Playfulness in Headspace

Jul 17, 2018

Rob Haisfield
in
UX Planet

What’s Appening? Adding Behavioral Science to Minimalist Design

So far with this series, I’ve posted analyses of the psychology powering the design of Tinder and The League. This week, I’m doing…

Jun 27, 2018

What’s Appening? Adding Behavioral Science to Minimalist Design

Jun 27, 2018

Rob Haisfield
in
UX Planet

What’s Appening? How The League Influences You

In this series, I’ll be posting a weekly analysis of app designs to see how they shape the context that we make decisions within and how…

Jun 21, 2018

What’s Appening? How The League Influences You

Jun 21, 2018

Rob Haisfield
in
UX Planet

What’s Appening? How Tinder Influences You

Behavior is a function of the person and the environment they’re in. People are difficult for product designers to change, but if you can…

Jun 11, 2018

What’s Appening? How Tinder Influences You

Jun 11, 2018

Rob Haisfield

Rob Haisfield

Through product design I've found a way to apply my passion for behavioral sciences. Have questions, feedback, or business inquiries? rob@checkpointinsights.com

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