Robin8 Partners with ChinaConnect Paris to Introduce Influencer 3.0 a new wave of social media on Blockchain
Robin8, the leading Influencer search engine and content marketing platform will keynote at the ChinaConnect Paris on March 7–8, 2018. The conference will be held in the heart of Paris at Maison de la Chimie, near the Champs Élysées thoroughfare and the presidential palace.
“We are delighted to partner with ChinaConnect Paris this year,” says Miranda Tan, CEO and Co-Founder of Robin8. “We are excited to introduce a new social media platform on Blockchain where we give the control of the profile back to the owner and empower everyone with their data. Fake data is the number 1 challenge for the advertising industry. However, even more important is who owns the data. With the Robin8 Profile Utility Token we want to empower everyone with their data as well as provide transparency and trust in the advertising industry.”
Since 2011 China Connect has organized events with 40+ executive speakers each time from France, China and Europe, presenting trends in marketing, fashion, textiles, e-commerce, beauty and luxury.
According to organizer Laure de Carayon, the conference aims to radically upgrade French and European professionals’ understanding of the changes in the Chinese market each year. The speakers coming from China are selected based on their ability to bring “an agenda, a message, an offer, or a position that will shed light on the marketplace.”
In Miranda Tan’s keynote on “influencer 3.0” — a model of interaction for influencers, their followers and marketers that improve data application for influencers and accuracy for companies seeking to boost sales. Key takeaways will include what Miranda’s experience with creating Robin8 has revealed:
• How to use big data and AI to find the best KOLs
• How longtail KOLs are more targeted and affordable
• How fake data hurts the digital marketing ecosystem
• How Blockchain provides transparency, trust and copyright protection
To learn more about Robin8's Profile Utility Token (PUT), please visit, www.robin8put.org.
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