THE ROLE OF COMMUNICATION IN A TRANSCULTURAL CONTEXT
Communication is defined by the action of transmitting signs or information. Communication can take on various forms. It can be represented by texts, visuals, discussions etc.
There are several types like direct or indirect communication, for exemple if we will go directly to an individual or if we use a mass media to reach a large number of untargeted individuals.
Communication will help to disseminate and mix the cultures.
The culture was defined by British anthropologist Edward Burnett Tylor (1832–1917) as « Culture, or civilization, taken in its broad, ethnographic sense, is that complex whole which includes knowledge, belief, art, morals, law, custom, and any other capabilities and habits acquired by man as a member of society. ». So culture appears as whatever is the production of Mankind.
The Concept of transculturality appears when different cultures will come together to create a new one.
A Transcultural culture opposed the singular culture that wants to separate from the other so a isolated culture. In such a community social homogenization and ethnic consolidation run every aspect of society, no one stands out and what is outside can not be part of the group. We have an intercultural delimitation, that is a cleavage between people and the outside world. In approaching transculturality then emerges the concepts of interculturalism and multiculturalism. This is the intermediate stage and in these cases we see appear conflicts and power struggles. foreign cultures, to his, are then observed but not accepted and incorporated. Foreign cultures are then absorbed but not accepted and incorporated. Transculturality is characterized by as a coexistence of society, where large numbers of cultures meet and accept. It is a large external network where information and knowledge are shared and interconnected. This is a group in which any individual will be able to integrate whatever its origins, provided communication is possible.
In a Transcultural context communication is central. Its role will be to enable the proper functioning of society, individuals will be able to communicate, to transmit information and knowledge. This will result in greater cultural diversity.
The communication uses a perception. Is it necessary to have knowledge of his interlocutor to understand language ?