Robyn HobsonLet’s talk about Movement-Washing MarketingMovements, that’s what millennials care about, right? Brands know this and splash their chosen crusades across their sites, reports and…Mar 24, 2017Mar 24, 2017
Robyn Hobson7 Step Framework for Influencer MarketingOne of the explosive, marketing trends in 2017 is the influencer. Essentially, influencer marketing is leveraging the influence of specific…Mar 23, 2017Mar 23, 2017
Robyn HobsonDisney World’s Magic Kingdom Paradeprincesses, dragons and make-believeAug 4, 2015Aug 4, 2015
Robyn HobsonVisiting Miloswhat to do, where to stay and what beaches to visitJul 22, 2015Jul 22, 2015
Robyn HobsonTips to handle a PR crisis on Social MediaFrom ticket servers falling over, to event caterers failing to supply promised, free hamburgers, from artists cancelling shows an hour…Jun 10, 2015Jun 10, 2015
Robyn HobsonDigital Marketing and ActorsDirectors, casting agents and producers alike are all taking good, long, looks at an actor’s online presence when seeking that special…May 22, 2015May 22, 2015
Robyn HobsonOn Paris during #jesuischarlieThe metro hesitated, crept along for a few more metres and then shuddered to a dead halt. Everyone turned to one another — wide eyed and…May 20, 2015May 20, 2015
Robyn HobsonGetting the most out of your event with Social MediaI really enjoy helping clients amplify their events and activations using Digital Marketing and of course, Social Media. I’ve worked with…May 20, 20151May 20, 20151