Rodd ChantIF YOU WANT TO BE A CREATIVE DIRECTOR/LEADER, ASK YOURSELF THESE QUESTIONS.Do I have enough experience? If not, how long before I can get to that point?Apr 17Apr 17
Rodd ChantCOMMITTEES KILL IDEAS.One of the best sayings I heard early in my advertising career was — “They asked a committee to design a horse and they came back with a…Apr 16Apr 16
Rodd ChantONE OF MY FAVOURITE BANDS HAVE INSPIRED ME TO START A NEW KIND OF CREATIVE AGENCY.Trent Reznor and Atticus Ross from Nine Inch Nails (NIN) are featured in the latest GQ magazine. They discuss starting a new creative…Apr 9Apr 9
Rodd ChantAI WON’T KILL BIG AGENCIES, CLIENTS WILL.As reported in countless articles in many an industry trade publication, many, if not all, major agencies are laying off staff, especially…Apr 6Apr 6
Rodd ChantTake a walk around the creative block.It happens to every creative person. One day the ideas are flowing but the next day, not so much.Apr 4Apr 4
Rodd ChantHaving risen up the unsteady creative ladder of leadership I am often asked for advice on what to…Direct The Work, Don’t Do The Work. It’s no longer about your ideas now, it’s about the ideas coming out of your staff. It’s your job to…Jul 5, 2019Jul 5, 2019
Rodd ChantThe best ideas are the ones the others aren’t doing.It’s easy to be safe, to follow the status quo, to do as others do, and never rock the boat.Jun 11, 2019Jun 11, 2019
Rodd ChantThe difference between ‘being creative’ and ‘doing creative’.It’s easy to say you’re creative, but are you really creative?May 8, 2019May 8, 2019
Rodd ChantWhat’s stopping you being more creative?That can be a hard question to answer, but for many it is quite simple.Apr 30, 2019Apr 30, 2019