Rodolfo SaccomanThrilled to announce that I’m now building CryptoLeague™: converging crypto, DeFi, NFT, gaming…CryptoLeague™. Where performance-obsessed web3 investment communities are born 📈 Ape in better… (together) 🚀 Engage-to-Earn™ 💰Mar 11, 2022Mar 11, 2022
Rodolfo Saccoman“Thank you OOH, see you on the other side!”AdMobilize Announces Leadership Transitions To Position AdMobilize For Sustainable Growth, Focus on pDOOH, and Long- Term Success.Mar 11, 2022Mar 11, 2022
Rodolfo SaccomanNothing beats real-time data. Period.OOH Media, Retail, and Digital Signage Navigate the CrisisMay 7, 2020May 7, 2020
Rodolfo SaccomanMy Take: Fundamental Patent Granted to AdMobilize; Locking Intellectual Property for DOOH’s…Today, I wanted to share the news about AdMobilize being granted its first patent, as part of our IP portfolio & what it means to OOH…Aug 9, 2019Aug 9, 2019
Rodolfo SaccomanShould Facebook (FB) acquire Outfront Media (OUT)? An opinion piece.These are the kind of game theory scenarios that constantly navigate in my mind. Can you imagine an industry where Internet tech giants…Apr 17, 20192Apr 17, 20192
Rodolfo SaccomanAI-Powered Measurement Is Not For Amateurs. Avoid These Serious Mistakes To Maximize Returns.Internal and external indicators point to the fact the industry is officially “crossing the chasm” in the adoption of computer-vision…Feb 20, 2019Feb 20, 2019
Rodolfo SaccomanNo Way Around It: OOH Will Eventually Require Real-Time Performance MetricsReal-time viewership & engagement metrics were the catalyst that provided brands and advertisers the confidence to move budgets to…Oct 4, 2018Oct 4, 2018
Rodolfo SaccomanReality Check, 5 Years In, $7.5M Later: What’s Happening to Real-Time Audience Measurement for OOH?The hunger for real-time measurement and intelligence for OOH/DOOH is at a tipping point. To contextualize this current exponential demand…Aug 29, 2018Aug 29, 2018