Roger Hurni

Creative and Brand Strategist with over 25 years of multi-national, national and regional brand experience. @RogerHurni www.RogerHurni.com www.OffMadisonAve.com

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    Retail’s Future: iBeacon + Rewards Programs + Klout technology = Individual Brand Pricing

    The future of retail is brand loyalty pricing, not rewards programs. 
    Roger Hurni3 min read
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    How to See Your Face on a Times Square Billboard

    It all started with a poisonous mushroom.
    Roger Hurni2 min read

      The State of Content in Travel and Tourism: 5 Components of Australia’s Content and Social Media Str

      Content Marketing World 2014 Industry Lab: Travel/Tourism/Hospitality presented by Jesse Desjardins of Tourism Australia. Live blogged by Ki
      Roger Hurni3 min read

        Content Marketing World 2014: 5 Steps to Start Telling Better Stories

        Ann Handley discusses why the future of content is all about writing. Live blogged by Kim Higdon.
        Roger Hurni1 min read
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          Recommended by Roger Hurni

          The State of Content in Travel and Tourism: 5 Components of Australia’s Content and Social Media Str

          Content Marketing World 2014 Industry Lab: Travel/Tourism/Hospitality presented by Jesse Desjardins of Tourism Australia. Live blogged by Ki
          Roger Hurni3 min read

            The Elusive Wanderers: Understanding the Millennial’s Need to Explore

            How the behaviors of this powerful generation on the grid help shape their desires to go off of it. Contributed article by Alexandra…
            Roger Hurni2 min read

              Facebook: Where Data Doesn’t Meet Design.

              Facebook applies their data power to ad design for surprising, yet disappointing, results.
              Roger Hurni3 min read
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