The rise of environmental, social, and governance (ESG) investing is welcome. After decades of climate experts being shut down or ignored for warning humanity of our impact on the planet, finally, it’s cool to care. Sustainability, at least in some countries, is even becoming a government priority — but there’s still plenty of work to be done there.

ESG investing, where investors take a company’s environmental, social, and governance factors into account, grew to more than $30 trillion in 2018. It’s also here to stay: some estimates predict that it will reach $50 trillion within the next two decades. We…


Governments, in an ideal world, would take care of the people. It would ensure not only that everyone has access to the necessities — by that, I mean healthcare, shelter, clean water, etc — but it would also act to ensure a better future. And in the case of mitigating the escalating climate crisis, one should question why more governments aren’t investing in plant-based protein.

In the US, the federal government subsidizes animal agriculture with an unbelievable $38 billion a year. The EU pours an estimated £24 billion, nearly a fifth of the EU budget, into meat and dairy annually…


Dear supermarkets: hiding plant-based meat away from the majority of shoppers — who buy meat, milk, eggs, and fish — is no longer acceptable. These products are destroying the planet and our health and we need to do all that we can to ensure that they become obsolete. If that’s not motivation enough: staging plant-based meat in the meat aisle will make you more money.

Placement, a tactic that supermarkets are experts at, is key to accelerating more sustainable (and more animal-friendly) options. …


Global meat consumption is down for the first time in nine years, dropping 3 percent from last year. And this is a real opportunity to make the alternative as appealing to as many people as possible.

That’s a big deal for an industry that’s relied on steady growth, especially since industrialized farming became widespread. In the U.S., per capita meat consumption isn’t expected to return to pre-pandemic levels for another five years. This change in eating habits is due to a number of things, from the U.S. …


In August 2019, the world’s eyes were on the Amazon rainforest as the fires tore through it faster than they had in years with no end to the destruction in sight. Though it has practically disappeared from front-page news, don’t think for a second that this means that the devastating fires are over. They have been around for years. And in May, deforestation of the Brazilian Amazon hit an all-time recorded high in the first four months of 2020 — an unbelievable 55 percent increase from the same time last year.

Much of the blame can be placed on Brazil’s…


Dear restaurants: you need to step it up.

It’s been over a year since Burger King, one of the top ten fast-food chains in the nation, trialed the Impossible Whopper in St. Louis. Analysts revealed that traffic grew 18 percent at this time — and following the national launch last summer, research suggests that overall traffic grew 2 percent, which has been attributed to the beefy meat-alternative.

Although numbers have dropped since the 18 percent boost at the initial launch, the Impossible Whopper continues to drive sales. Realistic, plant-based meat options on fast-food menus don’t stop there. …


The once-humble plant-based burger has gone mainstream. Restaurant chains have replaced the veggie burgers of yesteryear with a next-level product — a meaty burger that sizzles from pink to brown like the real thing, but it’s made from healthier, more sustainable plant-based ingredients. From neighborhood restaurants to international chains, the plant-based burger has gone mainstream. Up next: plant-based chicken.

The new-and-improved vegan burger’s success wasn’t overnight. In July 2016, famed restaurateur David Chang added the heme-infused Impossible Burger to the menu of his NYC bistro, Momofuku Nishi. Customers lined up out the door for it.

At the time, Impossible…


Our broken food system needs an overhaul.

It’s a sick and tragic sight. Across the US, dairy producers are currently dumping tens of thousands of gallons of milk into fields and lagoons, as demand continues to plummet. It makes me think about the country’s more than 9 million dairy cows, forced to live out their highly unnatural lives, in dark, cramped milk-making prisons, often sick and in pain — just to keep pumping out a useless commodity. The same could be said of the US meat industry, which slaughters 9.59 billion land animals a year. To make matters worse, President Trump ordered slaughterhouses to stay open despite…


COVID-19 is dominating the headlines, but let’s talk about H5N1.

Never heard of it? H5N1 has a 60 percent human death rate — far higher than the Coronavirus — and is circulating chicken farms around the world, right now. Epidemiological experts say it’s only a matter of time before another pathogen takes off, potentially deadlier than we can imagine.

The way we produce and eat animal-based foods around the world has far greater, wide-ranging and devastating outcomes on human health than pandemics. Eating animals is a public health disaster, here’s why:

The meat industry = increase in superbugs. It’s common…


Like many of you, I find myself still busy, but also with a lot of time to think. COVID-19 is a horrible pandemic, but I also believe it may be an antibody generated by our planet’s immune system. We’ve ignored scientists for years and watched our planet struggle through hurricanes, floods, and fires — all a result of global warming. I ask myself: what if global warming is Mother Nature’s fever? And what if she has this “fever” because we, the humans who inhabit her beautiful land, have become her virus?

Yes, I’m saying people are a virus to planet…

Roger Lienhard

Changing the way people eat

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