…y reason his illustrations worked was because the concept and communication needs matched the work. You must always remind yourself that your audience isn’t other designers. Designers are fickle beasts who love to judge for judgment’s sake. Trying to please them will not end well for you.
We developed standards across a numbers of elements from foundational parts like grid and spacing, typography, colors, content, icons, illustrations, drop shadows, status bars, animations, and action sheets to components like alerts, avatars, buttons, cards, date and time pickers, empty states, forms, headers, lists, map interfaces, loading indicators and states, selectors, and tabs. But perhaps most importantly, we created a space to interact with our riders during the trip.