I gave a survey to 17 people i knew that either had, were, or often interacted with children. All groups of people who would be in the market of these products as consumers or buyers.
1. Pretzel- covered in coarse sugar instead of salt
2. Chips- melt in mouth instead of crunch
3. Ooho (edible water bubbles/bottles)- replace water in bubble with juice
These are 9 ideas i came up with in preparation for the playful ideation session. I sketched for 45 minutes.
My first interview was with a nanny of two families who nannies for kids younger than 6. Her name is Rosie and she is currently in college.