Ronan PercevalinNothing VenturedHow to use the Client Fidelity ScaleThere is a simple test to see whether an online marketplace will work in your industry5 min read·Jan 28, 2020----
Ronan PercevalinNothing VenturedBeing an Evergreen company, and the benefits of planning for the long termI’ve been working on Phorest for 15 years this month and the question I get asked more often than not when I am introduced to someone is —…4 min read·May 14, 2018----
Ronan PercevalinNothing VenturedHow we achieved a 5% churn rate in SMB SaaSWhat is a good churn rate in the Small Business (SMB) space?8 min read·Sep 29, 2017----
Ronan PercevalinNothing VenturedPeople in the hair and beauty industry are lucky to work in an industry that makes people happyThe world is moving to an experience economy. Salons are well placed for this shift.3 min read·Jul 10, 2017----
Ronan PercevalinNothing VenturedThe last 5% is all that really mattersYou spend 3 years of your life shooting and producing a $70m movie, and then some poor editing in the last month undoes everyone’s work…1 min read·May 16, 2017----
Ronan PercevalinNothing VenturedHow well is your company setup to succeed?Is the sales team incentivised* to sign up as many customers as possible, or sign up quality customers that will spend more and churn less?2 min read·Feb 20, 2017----
Ronan PercevalinNothing VenturedIncentives are the greatest predictor of future outcomesObvious? So how did people miss it with Groupon3 min read·Oct 10, 2016--1--1
Ronan PercevalinNothing VenturedWhat has the EU ever done for us?This post is for the 11 British employees of Phorest that live and work in the UK.6 min read·Jun 21, 2016----
Ronan PercevalinNothing VenturedHow to assemble a brilliant Telesales team:One of the most undervalued ways to build traction.5 min read·Mar 8, 2016----
Ronan PercevalWhy the recent decline in sterling could mean a 2% drop in Irish GDP this yearLast month in Phorest we had to make a tough adjustment to our 2016 budget. The majority of our revenues are in Sterling so the recent drop…2 min read·Feb 16, 2016----
